Effective Date: March 30th, 2025

At SOFETCH LTD ("we", "our", "us" or "So Fetch"), we are committed to protecting the privacy of our users who access our website sofetch.me and our mobile applications (collectively referred to as the "Sites"). This privacy policy outlines how we collect, use, and protect your personal information, and your rights regarding that information.

1. Information We Collect

We collect personal information when you interact with us or use our services, including, but not limited to:

- Personal Identification Information: Name, email address, phone number, and payment details.

- Usage Data: Information about how you use our Sites and services, including your IP address, browser type, and pages visited.

- Location Data: Geolocation information when you use our mobile applications.

2. How We Use Your Information

We may use the information we collect for various purposes, including:

- To provide and maintain our services.

- To process transactions and manage your orders.

- To communicate with you, including sending updates and promotional materials.

- To improve our Sites and services based on user feedback and usage patterns.

- To comply with legal obligations.

3. Legal Basis for Processing Your Information

We process your personal information based on the following legal grounds:

- Contractual Necessity: To fulfil our obligations under any contracts we have with you.

- Consent: Where you have given us explicit consent to process your information for specific purposes.

-  Legitimate Interests: To pursue our legitimate interests, provided that your interests and fundamental rights do not override those interests.

-  Legal Compliance: To comply with applicable laws and regulations.

4. Data Retention

We will retain your personal information only for as long as necessary to fulfil the purposes we collected it for, including for the purposes of satisfying any legal, regulatory, tax, accounting, or reporting requirements.

5. Your Data Protection Rights

Under UK data protection law, you have the following rights regarding your personal information:

- The right to access your personal data.

- The right to request correction of inaccurate or incomplete data.

- The right to request deletion of your personal data under certain conditions.

- The right to restrict processing of your personal data.

- The right to object to the processing of your personal data.

- The right to data portability.

To exercise any of these rights, please contact us at hello@sofetch.me.

 6. Sharing Your Information

We may share your personal information with:

- Service providers who assist us in operating our business and providing our services (e.g., payment processors, delivery partners).

- Regulatory authorities or law enforcement agencies as required by law.

- Other third parties with your consent.

7. Security of Your Information

We implement appropriate technical and organisational measures to protect your personal information from unauthorised access, use, alteration, or disclosure.

8. Changes to The Privacy Policy

We may update our privacy policy from time to time. We will notify you of any changes by posting the new privacy policy on this page. You are advised to review this privacy policy periodically for any changes.

9. Contact Us

If you have any questions or requests regarding this privacy policy or our data practices, please contact us at:

SOFETCH LTD

hello@sofetch.me

48 Warwick Street, London, England, W1B 5AW